Made You Look

2D Animation

This collaboration between Made You Look and Media Design School aimed to develop a compelling creative strategy launch of MYL’s debut music project. Comprising four tracks, each single was release in quick succession between September and November 2024, culminating just in time for summer festival performances. Competing against major international artists during a crowded release season, our goal was to carve a space for MYL to thrive on digital platforms and festival stages.

Client
Made You Look

Year
2024

Social Media Posts

Making Noise IRL & URL

We hyped the drops with scroll-worthy Reels, tour and concert announcements, and street interviews that brought fans into the world of Made You Look.

Built for the Loop

Each single got its own motion visualizer designed for Spotify Canvas made to mesmerize in 8 seconds or less and keep thumbs from skipping.

Video Content

same vibe, bigger screen

We adapted the Spotify Canvas visuals for YouTube, bringing the same hypnotic loops to a wider format keeping the vibe consistent wherever fans pressed play.

sing it like you mean it

Bold typography and kinetic motion brought lyrics to life — perfect for fans who like to belt it out (or decode the meaning behind every line).

Icon

Portrait

Landscape

logos & visual identity

We developed a flexible wordmark system with portrait and landscape versions to suit any stage. Plus, a collection of playful eye icons that wink at the duo's name.